Solana Beach-based solar firm ceasing operations
Sequoia Solar, which opened a Solana Beach office last year to great hype, has closed its doors.
The company operated one of the first electric car charging stations in San Diego County, and offered both residential and commercial solar electric systems. On Friday morning the doors were locked and all of the furniture and equipment had been removed.
Sequoia CEO Marty Reed said via email that he would not comment and did not return calls.
Reached by phone, former CFO Bryan Pruden, who had been hired in January, said he left Sequioa three weeks ago.
“At the time there were definitely some financial challenges,” he said, adding that several solar energy companies have struggled in the last year and a half. “Basically there was a slowdown in the beginning part of the year, January, February, March is a slow time and due to that very slow time it just created financial constraints.”
Phones were not answered at the company’s Solana Beach or Sonoma offices, nor did Reed answer his direct extension. A representative did answer the phone at Sequoia’s Riverside office, deferring all questions back to Reed, adding that it is a “complex” situation.
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