A local eatery is celebrating an extra sweet anniversary.
As the national chain marks its 10-year milestone, Yogurtland Del Mar is set to celebrate its third anniversary in May. The self-serve, soft-serve frozen yogurt shop opened its doors in May 2013 in Flower Hill Promenade.
“Yogurtland stands out from other yogurt shops in many different ways,” said Store Manager Sam Morabito. “We always have a theme and we’re always offering new flavors.”
The national chain, which was recently ranked as the No. 1 frozen yogurt company in the U.S. by The Daily Meal, has more than 150 different and customized yogurt and sorbet flavors, and the menu is always expanding. Yogurtland introduces new flavors every year.
Currently, Yogurtland has five new flavors, inspired by the animated film “Kung Fu Panda 3.” Po’s Cookies and Cream, Mei Mei’s Dragon Warrior Passion Tart, Bao’s Cherry Tart, Tigress’ Big Pop Sorbert and Master Shifu’s Honey Graham debuted one at a time at the start of the New Year.
“They always have new ideas to bring people in,” Morabito said. “The customers definitely like it too.”
From classics chocolate and vanilla, to fan favorites birthday cupcake batter and cookies and cream, the Del Mar location has at least 16 flavors at all times. Dairy-free, gluten-free, non-fat and no sugar added options are available.
There are also a variety of toppings. In fact, a mix of 53 fresh fruits and toppings are always available.
“Yogurtland always tries new things,” Morabito said.
Owned by a Carmel Valley resident, the Del Mar shop has become a local destination.
More than 1,000 people are registered with the shop’s Real Rewards program.
The free program allows guests to earn points for every purchase. There are three levels, with the platinum level offering users a free 16-ounce birthday treat and other benefits.
“Del Mar’s nice because we get a lot of local people and families from the Carmel Valley and Del Mar area,” Morabito said. “We also get a lot of tourists visiting Del Mar for the fair or other events at the racetrack.”
Although a national chain, Yogurtland has given back to the community ever since it opened in Del Mar, supporting Carmel Creek Elementary School’s Parent-Teacher Association, Earl Warren Middle School, Surf Soccer and other local organizations.
Everybody who works at the store also attends local high schools, colleges or universities.
Morabito is currently attending UC San Diego, where he is studying bioengineering. Now a third-year student at UCSD, Morabito has been with the store for about two and a half years.
“The nicest thing about working here is the flexibility it offers,” Morabito said. “We’re all friends and we always have each other’s backs. The work environment is great.”
Yogurtland Del Mar is located at 2600 Via de la Valle, Suite 103, in Del Mar.
The store is open 11 a.m. to 11 p.m. Sunday through Tuesday, 11 a.m. to 10 p.m. Wednesday, and 11 a.m. to 11 p.m. Thursday through Saturday.
Call 858-350-9500 Visit yogurt-land.com or facebook.com/YogurtlandFlowerHillDelMar.
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