Del Mar Village chosen to support Susan G. Komen Breast Cancer Foundation walk during annual 3-day/60-mile fundraiser

Not only is Del Mar well known for its beautiful beaches and historical racetrack, it is also known for “turning pink” each November for the Susan G. Komen Breast Cancer Foundation.

Del Mar will once again host its “Cheer for a Cure in Old Del Mar” as the first official cheering station for the largest breast cancer walk in the nation, the 2014 San Diego Susan G. Komen Breast Cancer Foundation 3-Day/60-Mile Walk for the Cure.

“For the past seven years, the Del Mar Village Association has hosted and organized this pink block party to honor the walkers for this amazing journey of hope and endurance,” explained Jen Grove, executive director of the DMVA. “We admire their courage and want them to know that Del Mar truly supports their efforts.”

The event starts Friday, Nov. 21 at the Del Mar Fairgrounds with the first walkers expected to arrive at 7:45 a.m. and continuing for several hours. Camino Del Mar will be heavily adorned with pink ribbons, pink balloons, and pink storefronts. All throughout the town, large crowds of supporters will be cheering and encouraging the walkers on their journey south. The celebration will also include live music and cheerleaders.

“The entire village of Del Mar rallies around this event,” said event spokesman Jim Coleman. “Shop and business owners decorate their storefronts in pink to honor the walkers, and volunteers will be passing out coffee, snacks, bottled waters and even buttons as they pass by.”

Del Mar restaurants En Fuego and La Tienda at 1342 Camino Del Mar will be the“1st Official Cheering Station” for the 3-Day Walk and will serve as the water station drop-off for anyone interested in donating cases of bottled water before Nov. 21.

Del Mar is the first city the walk passes through on the 60-mile journey south to the final destination at Petco Park on Sunday, Nov. 23 for the 3-Day Walk closing ceremonies. For details, contact the Del Mar Village Association at 858-735-3650 or email

For more on San Diego’s 2014 Susan G. Komen Breast Cancer Foundation 3-Day/60-Mile Walk for the Cure, contact coordinator Kimberly Collings at 800-996-3DAY, ext. 711, or