LJ Playhouse names new managing director

La Jolla Playhouse’s board of trustees has announced the appointment of Michael S. Rosenberg as the Playhouse’s new managing director. A veteran producer in both nonprofit and commercial theater worlds, Rosenberg will begin full time duties May 4.

Michael S. Rosenberg was co-founder and executive director of Drama Dept., where he produced 21 productions, including “As Bees in Honey Drown” by Douglas Carter Beane, “June Moon” by George S. Kaufman and Ring Lardner, “The Book of Liz,” by David and Amy Sedaris, and the Tribeca Theater Festival in partnership with Robert De Niro, Jane Rosenthal, Craig Hatkoff, the Tribeca Film Festival and American Express.

After 12 years at Drama Dept., he went on to run the theatrical arm of East of Doheny, a theater and film production company, where he oversaw numerous projects, including the Tony Award-winning Broadway hit Grey Gardens. Prior to Drama Dept., Rosenberg worked on the management teams for Broadway’s “The O’Neill Plays” and off-Broadway’s “The Real Live Brady Bunch” and “Stars in the Morning Sky.” He also spent several years in Washington, D.C., where he produced and managed educational theatre programs for the National Dance Institute at The Kennedy Center, Kaiser Permanente and the Shakespeare Theatre. Most recently he was a producer of the 2008 Broadway revival of “American Buffalo,” starring John Leguizamo, Cedric the Entertainer and Haley Joel Osment.

The process for recruiting the new managing director began in September 2008, where the board of directors formed a search committee and contracted the services of BHK Arts Consultants, Inc., an executive search firm specializing in the arts, led by Benita Hofstetter Koman.

The former managing director,

Steven Libman

, stepped down in September to pursue an expanding consulting practice. Libman had been managing director since June 2005.

In partnership with the artistic director, the managing director is responsible for directing overall strategic planning, financial management, marketing, development, production management and labor relations for the organization.

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